How to Post on Pinterest (and Schedule Pins) in 2026

Last verified: 30 September 2026

To post on Pinterest, click Create, then Create Pin, upload an image or video, add a title, description, link and board, and publish. In the app, start from the + button instead. To schedule, choose a later date in the same builder: a business account can schedule Pins up to 30 days ahead.

Pinterest’s scheduler isn’t a separate tool. It’s an option inside the Pin builder, so this guide covers how to post on Pinterest first and how to schedule Pins second, with Pinterest’s own limits and the edits you can and can’t make once a Pin is queued. Instagram, TikTok and the rest schedule differently; start from how to schedule social media posts for those.

Table of Contents

• How do you post on Pinterest?
• Which kind of Pin should you create?
• How to schedule Pins on Pinterest
• Pinterest’s scheduling limits
• Scheduled Pins: where they wait and what’s locked
• Can you schedule Pins from the Pinterest app?
• Which Pinterest scheduler should you use?
• Frequently asked questions

How do you post on Pinterest?

Open the Pin builder, add your media and details, pick a board and publish. On desktop that’s Create, then Create Pin; in the app it’s the + button, then Pin. The details are the same on both: a title, a description, a destination link and the board the Pin is saved to. Getting the link and board right before you publish saves editing later.

On desktop

1. Log in and click Create, then Create Pin.
2. Upload an image or video. If you select several images at once on the web, Pinterest creates several separate Pins, one per image.
3. Fill in the Pin details: title, description, link and board.
4. Publish now, or choose a later date. The scheduling option sits in this same form (next section).

In the app

1. Tap +, then Pin.
2. Pick your photo or video, then tap Next. Combining several photos and videos into one video Pin is something only the app does; the web builder makes separate Pins.
3. Fill in the details, then publish or schedule. App scheduling is covered further down.

Get these right before you publish

• Shape. Pinterest recommends a 2:3 ratio for standard Pins. The exact pixels are in our social media image sizes cheat sheet, and the free aspect ratio calculator converts any ratio into a size you can export.
• Link. Tag the destination URL with the free UTM generator before you paste it in, so your analytics show which Pin sent each visit.
• Words. Write the title and description in the words someone would type to find the idea, in plain letters; the Pinterest font generator explains why search may not match styled ones. Our Pinterest post ideas are a starting list of topics, and the free social media post creator drafts three versions of a post from a topic, which you can trim into a Pin description.
• Board. Choose the most specific board you have. You can move a scheduled Pin to another board before it publishes, but it’s easier to get it right the first time.

Which kind of Pin should you create?

For most posts, a standard image Pin: one image, a title, a description and a link. Pinterest’s Help Center lists these Pin types: image Pins with a single image; video Pins with a single video, or several videos and images in one Pin; rich Pins that sync details such as recipes, articles or products from your website; and product Pins for items people can buy.

Two formats cause most of the confusion:

• Idea Pins aren’t a separate format any more. In 2023 Pinterest merged its creation formats into one, standard Pins, and its current list of Pin types doesn’t include Idea Pins.
• Carousels still exist. Pinterest’s carousel help describes a carousel as a Pin with 2 to 5 cards, and organic carousels can be built in the Pin builder. Standard carousels use static images; video cards are only in dynamic carousel ads.

If you’re not sure, start with an image Pin: it’s the simplest to make, and it’s a format both Pinterest’s scheduler and Outfeed handle.

How to schedule Pins on Pinterest

Build the Pin as normal, then choose to publish it later. Pinterest documents scheduling for business accounts and standard Pins. You schedule one Pin at a time; there’s no bulk option in the native builder. The steps below are from Pinterest’s scheduling help article, which also covers the app.

1. Log in to your Pinterest business account and click Create, then Create Pin.
2. Upload an image or video.
3. Fill in the Pin details.
4. Select Publish at a later date, then choose the day and time.
5. Finish creating your Pin.

Pinterest’s own wording on the queue: “While you can only schedule one Pin at a time, you can have up to 10 Pins scheduled for the future.” So a week of daily Pins fits, but a month of them doesn’t: once 10 are waiting, one has to publish (or be deleted) before you can add another.

Which day and time to pick is a separate question. Our best time to post on Pinterest guide covers it.

Pinterest’s scheduling limits

A Pinterest business account can schedule standard Pins up to 30 days ahead, with up to 10 scheduled at once. Pinterest’s article states no minimum lead time or daily cap. After scheduling you can change the date, title, board, description and link, but not the image or video. The table shows each limit with its source, plus what Outfeed does on Pinterest for comparison.

What the article leaves out matters as much. It’s written for business accounts and standard Pins, and it doesn’t say whether a personal account or a carousel Pin can be scheduled. If the later-date option isn’t in your Pin builder, the business account is what Pinterest’s help documents.

Scheduled Pins: where they wait and what’s locked

Scheduled Pins sit on your profile, above your published Pins, and can take a few minutes to appear there. Open one to change its publish date, title, board, description or link. The image or video is locked once the Pin is scheduled, so to swap the creative, delete the scheduled Pin with the ellipsis icon and build it again.

• Where to find them: Your profile, above your published Pins (may take a few minutes to appear). Delete via the ellipsis icon.
• What you can change: Partly: publish date, title, board, description and link can change; the image or video cannot.

The locked creative is the rule that catches people out. Proof the image before you schedule, especially text overlays and anything cropped to fit a 2:3 frame. A delete also frees a place under the 10-Pin limit.

Can you schedule Pins from the Pinterest app?

Yes. Pinterest’s business help documents app scheduling alongside desktop, so Pin scheduling isn’t desktop-only. In the app, tap +, then Pin, pick your media, tap Next and fill in the details. Next to Schedule date, tap the arrow, pick a date and time, tap Done, then tap Schedule and confirm.

The same rules apply as on desktop: a business account, standard Pins, one at a time, up to 10 waiting, and up to 30 days ahead. The one app-only extra is on the creation side: combining several photos and videos into a single video Pin.

Which Pinterest scheduler should you use?

If Pinterest is your main network and 10 queued Pins covers your plan, use Pinterest’s own scheduler. It’s free, it sets every field in the Pin builder, including the link, and your scheduled Pins stay visible on your profile. A third-party scheduler is worth it when Pinterest is one of several networks you post to and you want one calendar. Check exactly what a tool can set on a Pin before you commit.

That check matters because tools post through Pinterest’s API, and a tool can support some Pin fields and not others. If you’re scheduling the same visuals to Instagram and Facebook too, our guides to scheduling Instagram posts and scheduling Facebook posts cover their native options, managing multiple social media accounts covers running them side by side, and the full cross-network scheduling guide covers all nine.

Outfeed AI on Pinterest: image Pins, no destination link

On Pinterest, Outfeed AI’s scope is narrow, so here it is in full:

• Image Pins only, one image per Pin. If you attach several images, only the first is used, and the composer warns you. Video Pins aren’t supported yet.
• A board you pick. The composer lists your boards and preselects the first. A Pin created in chat, where no board is chosen, goes to the first board Pinterest returns, so use the composer when the board matters.
• Your text becomes the Pin description, checked against 800 characters, and alt text you add is sent (Pinterest caps alt text at 500 characters).
• No destination link and no separate Pin title. Outfeed doesn’t set either, and it doesn’t make multi-image or carousel Pins.

So Outfeed suits image Pins that go out alongside your other networks’ posts, not link-driving Pins. Build those in Pinterest’s own builder, where you can add the tagged link and schedule them natively. On Instagram, one built-in route for a tappable link is the Story link sticker; see how to add a link to an Instagram Story.

Outfeed creates the Pin at the time you pick rather than queueing it with Pinterest. Because Pinterest’s scheduler isn’t used, a Pin waiting in Outfeed doesn’t show among your scheduled Pins on Pinterest or take one of its 10 places. Until it starts publishing, you can edit it in Outfeed, image included, reschedule it, cancel it or publish it immediately.

One post can also target Pinterest and Instagram together, with a short Pin description and a longer Instagram caption. Set it up in the composer, where you choose the board.

Schedule image Pins in Outfeed AI

Frequently asked questions

How do I post on Pinterest for the first time?

On desktop, click Create, then Create Pin. Upload an image or video, fill in the Pin details (title, description, link and board) and publish. In the Pinterest app, tap +, then Pin, pick your photo or video, tap Next and fill in the same details. On a business account, choosing a later date in the same builder schedules the Pin instead.

Can you schedule Pins on Pinterest?

Yes, with a Pinterest business account. Pinterest lets you schedule standard Pins up to 30 days in advance, one Pin at a time, with up to 10 Pins scheduled for the future. Its help article doesn’t say whether personal accounts or carousel Pins can be scheduled, so treat those as unconfirmed.

Can you schedule Pins from the Pinterest app?

Yes. Pinterest’s business help documents app scheduling as well as desktop. Tap +, then Pin, pick your media, tap Next and fill in the details. Next to Schedule date, tap the arrow, pick a date and time, tap Done, then tap Schedule and confirm. The same 30-day window and 10-Pin limit apply.

Can you edit a scheduled Pin?

Partly. Once a Pin is scheduled you can change its publish date, title, board, description and link, but not its image or video. To swap the image or video, delete the scheduled Pin from your profile with the ellipsis icon and create it again.

How do I add a link to a Pin?

Add the URL in the Pin details while you create the Pin, alongside the title, description and board. On a Pin you’ve scheduled in Pinterest, you can still change the link before it publishes. Tag the URL with UTM parameters first so your analytics show which Pin sent each visit.

What happened to Idea Pins on Pinterest?

Pinterest merged its creation formats into one format, standard Pins, in 2023, and its current list of Pin types doesn’t include Idea Pins. Multi-media posts now live in the standard Pin: Pinterest describes video Pins as featuring a single video or multiple videos and images in one Pin.